Official is a UK eCommerce site specializing in pop culture collectibles like trading cards, toys, and games.
The logo combines bold typography with playful details: two dice above the letters (one as the “i” dot) and a monster-inspired “O” to add personality. Lines beneath and above letters hint at gaming platforms.
Dark navy with rainbow gradients evokes the shimmer of rare cards, creating a fun yet professional identity that resonates with geek culture.